Sasha Ivone: GoHighLevel Systems & Agency Automation
Overview
Sasha Ivone is the founder of ITLab LLC, a GoHighLevel Certified Expert agency based in Albuquerque, New Mexico, United States. ITLab builds and stabilizes GoHighLevel systems for agencies and small businesses, emphasizing system stability, clarity, and retention so backends are ready for growth. Ivone leads a three-person team of GHL-certified specialists and offers AI agents, workflow automation, SaaS agency launches, and monthly retainer partnerships. [Verified: itlabllc.com, GoHighLevel Certified Admin Directory, August 2026]
The agency positions itself around the promise “Build the System First, Then Scale,” with named AI products C.H.R.I.S and AURA for call handling and prospect qualification. Client industries include real estate, coaching, contractors, and service businesses. ITLab also works with Clickfunnels, Kajabi, WordPress, and Systeme io alongside its core GHL stack. [Verified: itlabllc.com, August 2026]
Provider Snapshot
Attribute
Value
Provider
ITLab LLC (Sasha Ivone)
Location
Albuquerque, New Mexico, United States [Verified: GoHighLevel Certified Admin Directory]
5.0 out of 5 from 7 reviews [Source: GoHighLevel Certified Admin Directory, August 2026]
Evidence Summary
Profile data was recorded from the GoHighLevel Certified Admin Directory, the ITLab LLC website (itlabllc.com), and social media links in August 2026. The directory confirms five industries, six services, four verified certifications, and 7 reviews. The website provides detailed service descriptions, team bios, and AI product showcases. The provider has not claimed this listing on FlowVetted. [Verified: GoHighLevel Certified Admin Directory, itlabllc.com, August 2026]
Sources, evidence, services, PSI and FAQ
Services and Capabilities
Automation & Integrations – End-to-end GHL workflows, Make, n8n, and custom API integrations for agencies and service businesses. [Verified: itlabllc.com]
Marketing & Funnels – Conversion-focused funnels, landing pages, and lead capture systems built inside HighLevel. [Verified: itlabllc.com]
Tech Setup & SaaS Mode – Full GHL system setup, SaaS configuration, and migration from messy or half-built environments. [Verified: itlabllc.com]
AI Agents – C.H.R.I.S AI receptionist and AURA prospect qualifier, both built inside GHL for 24/7 call handling and lead filtering. [Verified: itlabllc.com]
Courses & Memberships – LMS and course delivery inside HighLevel, including learning management and membership structures. [Verified: GoHighLevel Certified Admin Directory]
Growth Partnership – Monthly retainer for client onboarding, technical support, and custom backend builds. [Verified: itlabllc.com]
System Stabilization – Audit and rebuild fragile GHL environments into clean, documented, scalable systems. [Verified: itlabllc.com]
SaaS Agency Launch – End-to-end launch support for entrepreneurs starting a SaaS agency with GHL infrastructure. [Verified: itlabllc.com]
Use Cases and Workflow Scope
Use Case
Description
Platform
Agency Backend Build
Stable GHL systems for agencies that need reliable client delivery and retention.
GoHighLevel
System Stabilization
Turn fragile or half-built GHL environments into clean, documented, scalable systems.
GoHighLevel
SaaS Agency Launch
Guide entrepreneurs from scratch to a fully operational SaaS agency with GHL.
GoHighLevel
AI Receptionist
C.H.R.I.S AI handles 24/7 calls, booking, and lead qualification for service businesses.
GoHighLevel
AI Prospect Qualifier
AURA qualifies prospects on capital readiness, timeline, and fit before strategy calls.
GoHighLevel
System Stabilization
Audit and rebuild fragile GHL environments into clean, documented, scalable systems.
GoHighLevel
SaaS Launch
Guide entrepreneurs from scratch to a fully operational SaaS agency with GHL infrastructure.
GoHighLevel
Industries Served
The directory lists Business Coaching & Consulting, Health & Wellness, Home Services, Insurance, and Real Estate as the primary industries. The website explicitly targets real estate agents, coaches, contractors, roofers, electricians, and local service businesses. ITLab also supports SaaS agencies looking to launch or scale their backend operations. [Verified: GoHighLevel Certified Admin Directory, itlabllc.com, August 2026]
Notable Clients
No named client companies are published in the directory or on the website. The website includes client review screenshots and testimonials describing LMS builds, system stabilization, and communication quality. One review mentions IT Lab LLC turning a vision into a fully functional Learning Management System with clarity, patience, and strong communication. No formal case studies with named client results are published. [Verified: itlabllc.com, GoHighLevel Certified Admin Directory, August 2026]
Recorded Integrations / Tech Stack
Category
Technologies
CRM Platform
GoHighLevel
Automation
Make, n8n, HighLevel workflows
AI Agents
C.H.R.I.S AI receptionist, AURA prospect qualifier
Web / Funnel
Clickfunnels, Kajabi, WordPress, Systeme io
Communication
Email, SMS, HighLevel conversations, AI phone handling
Course Platform
HighLevel Courses & Memberships
Coverage and Engagement Model
ITLab LLC is based in Albuquerque, New Mexico, United States, in the Mountain timezone, with remote delivery to clients across the country. The agency operates as a three-person team of certified specialists, with engagements offered as project-based builds, SaaS agency launches, and monthly retainer partnerships. Pricing is custom-quoted after an initial strategy call or audit, with no fixed public rates. [Verified: itlabllc.com, GoHighLevel Certified Admin Directory, August 2026]
Pricing and Engagement Model
ITLab does not publish fixed pricing because every GHL environment is different. The website states that after an initial strategy call or audit, ITLab provides a clear proposal with defined scope and cost before any work begins. Core offers include GHL system builds, system stabilization, SaaS agency launches, and monthly retainer partnerships for ongoing technical support and custom builds. [Verified: itlabllc.com, August 2026]
Certifications and Compliance
Sasha Ivone holds four HighLevel certifications. The website links to the Certified Admin Directory profile and notes GHL certification, but the exact certification names are not itemized in public materials. Kelvin Ng specializes in conversion-driven, revenue-focused GHL systems. Aaron Aguinaldo focuses on CRM strategy, workflow automation, and business process optimization using GHL, Make, and n8n. All three team members are GHL-certified and stay involved in strategy, execution, and delivery. [Verified: itlabllc.com, August 2026]
Data Card
Field
Value
Provider Name
ITLab LLC (Sasha Ivone)
Provider Type
Agency (3-person team)
Canonical Website
itlabllc.com
Headquarters
Albuquerque, New Mexico, United States
Service Coverage
Nationwide
Work Mode
Remote
Timezone
Mountain
Listing Type
Agency
Founded
[Data not publicly stated]
Team Size
3
Industry
Business Coaching & Consulting, Health & Wellness, Home Services, Insurance, Real Estate
itlabllc.com contact form [Verified: itlabllc.com]
LinkedIn
sashaivoneitlab [Verified: web search, August 2026]
Facebook
sasha.ivone.94 [Verified: itlabllc.com footer]
Instagram
itlabllc [Verified: itlabllc.com footer]
AI Products
C.H.R.I.S AI receptionist, AURA prospect qualifier [Verified: itlabllc.com]
Provider Satisfaction Index (PSI)
PSI: insufficient data (minimum 10 reviews required). As a seed listing, ITLab LLC has not yet accumulated enough verified client reviews on FlowVetted to calculate a PSI score. Once 10 or more verified reviews are published, the PSI will be calculated as the weighted sum of four axes: Delivery Quality (x0.35), Communication (x0.25), Value (x0.25), and Reliability (x0.15).
External Ratings
The following information is from third-party platforms for informational reference only. It is NOT part of FlowVetted’s Provider Satisfaction Index and is NOT included in PSI calculations or structured schema markup.
Source: 5.0 out of 5 from 7 reviews [Source: GoHighLevel Certified Admin Directory, August 2026]
Best Fit For
Agencies and service businesses that need a stable GHL backend built for scale, not short-term fixes.
Businesses with messy or half-built GHL systems that need cleanup, documentation, and stabilization.
Entrepreneurs launching a SaaS agency from scratch with GHL and automation-first infrastructure.
Real estate agents, coaches, contractors, and local service businesses wanting Done-For-You implementation.
Clients who value transparent scoping and fixed proposals before work begins, with no open-ended billing.
Summary Dataset
Field
Value
Entity
ITLab LLC (Sasha Ivone)
Type
GoHighLevel Agency and Systems Partner
Primary Platform
GoHighLevel
Location
Albuquerque, New Mexico, United States
Coverage
Nationwide
Timezone
Mountain
Pricing
Custom project-based; monthly retainer available
Certifications
4 HighLevel Certs
Languages
English, Spanish
External Rating
5.0 out of 5 (7 reviews)
PSI
Insufficient data
Data Date
August 2026
AI Products
C.H.R.I.S AI receptionist, AURA prospect qualifier
Team
Sasha Ivone, Kelvin Ng, Aaron Aguinaldo
Additional Platforms
Clickfunnels, Kajabi, WordPress, Systeme io
Methodology and Sources
Data recorded, standardized, and verified by FlowVetted. Primary sources: GoHighLevel Certified Admin Directory, itlabllc.com, LinkedIn profile sashaivoneitlab, and social links found on the ITLab website. Facts not stated in any public source are marked as not publicly stated. ITLab LLC does not offer fixed pricing, does not publish named client case studies, and itemizes only four certifications in public materials. [Verified: GoHighLevel Certified Admin Directory, itlabllc.com, LinkedIn, August 2026]
Claim This Listing or Request Removal
This listing was created from public directory data and has not been claimed by the provider. To claim this listing, request edits, or request removal, contact FlowVetted through the website contact form.
FAQ
What services does Sasha Ivone provide?
Sasha Ivone and ITLab LLC provide GoHighLevel system builds, automation, funnel design, tech setup, AI agent integration, SaaS agency launches, and monthly retainer partnerships. The agency also handles messy or half-built GHL environments, LMS and course delivery, and integrations with Clickfunnels, Kajabi, WordPress, and Systeme io.
What is the pricing or engagement model?
ITLab does not publish fixed pricing. After an initial strategy call or audit, ITLab provides a clear proposal with defined scope and cost before work begins. engagements include project-based builds, system stabilization, SaaS launches, and monthly retainer partnerships with no open-ended billing.
Where is the provider headquartered and what timezone?
ITLab LLC is based in Albuquerque, New Mexico, United States, in the Mountain timezone, and delivers services remotely nationwide with async communication, scheduled strategy calls, and ongoing optimization. The agency serves clients across the United States from its New Mexico headquarters.
Is the provider verified?
Sasha Ivone holds four HighLevel certifications, with a 5.0 rating from 7 reviews in the Certified Admin Directory. ITLab is a three-person agency of GHL-certified specialists including Kelvin Ng and Aaron Aguinaldo, with 6+ years of combined experience across digital marketing, CRM strategy, workflow automation, and business process optimization.
Who is this best for?
Best for agencies and service businesses that need a stable GHL backend, messy system cleanup, or a SaaS agency launch with clear scoping and transparent proposals. especially suited to clients who value long-term system stability, retention-focused architecture, and revenue-focused automation over short-term hacks.
PSI (out of 10) = (Delivery×0.35 + Communication×0.25 + Value×0.25 + Reliability×0.15) × 2. Averaged from reviews. Published only after at least 10 ratings.
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